Tuesday, 6 October 2015

OUGD504 / Studio Brief 02 / Logostarter / Research

I have decided to go with Radiko, the furniture product. This is because I like the design of the product and would like to reflect this through the branding. I have been reading about the the brand and these are some parts I found interesting:

"Our name, radiko, means root. 
Roots are very important: they represent the essence of life, enclosed in its shape and structure.
With radiko you can take root where you feel at home and grow. We design with you and for you.
We have a great ambition: to offer a product required by all."


"For radiko every mark is unique and unrepeatable"



These are images from their Kickstarter page, I think the image with all the templates for the different parts of the furniture are really interesting. I'm thinking of incorporating these shapes into the logo.

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