I have chosen this colour way, these colours and minimalist style has been inspired by the Scandinavian clothing brand Acne Studio's branding.
This typeface is called GT Sectra Display. I think the simple design contrasts well with the serif font.
This is GT Walsheim Pro in light, I think the rounded design fits in well with the soft colours.
(Above) Typeface: GT Pressura Mono. I think this typeface is too digital for the style of my leaflet.
This is GT Walsheim Pro in regular, I think this makes the type more legible in a slightly heavier weight as well as keeping it a soft and smooth aesthetic.
(Above) All lowercase letters. Although I have used all lowercase for the front cover I think this looks unfinished if I do this for the copy.
(Above) Sentence case. I am going to do the leaflet like this as I think it's more legible and looks more professional than all lowercase.
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