Wednesday, 3 February 2016

OUGD505 / Studio Brief 02 / Product Range Distribution / Brief

Examine graphic design outputs relating to social, political and ethical change. Aim to increase your awareness of historical examples plus contemporary practice that is responsive to 21st Century issues. Be sure to note the relationship between medium and message. You should then produce a body of research work that explores the connections between these concepts and their respective design outcomes prior to your own practical and conceptual exploration of possible products, ranges and methods of distribution that may be suggested by your preferred content or, indeed, those that reflect your own ideologies, concerns and/or ambitions.
Potential outcomes:

  • materials relating to an issue-led campaign (this could be one affiliated to an established organisation or a more ‘guerilla’ approach)
  • a poster series
  • a booklet/publication/manifesto
  • a web/digital platform
  • placards, banners or a set of badges
  • a range of products or merchandise that communicate your identified core message
What I want to achieve:
  • To create something targeted at an audience of my age + as we are the upcoming generations that will be making a difference
  • To raise awareness for something which isn't known about enough
  • To catch the public's attention and make the viewer feel something
  • To do good for society

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