We wrote down as many different ideas as we could with the time given, this allowed us to have a range of different ideas to develop further. We explored many different paths such as targeting it at health conscious people / gym goers offering it as a pop up shop to start with, focusing on the high protein, no fat aspect of it.
Our finished idea was to use cricket flour as our product. Offering it as a gluten free flour with a high source of protein.
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